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SIR app

Once upon a time I went to fashion school and studied footwear design. That, combined with my product design background, led to the creation of a footwear sizing app—the colorful product of many, many months of laborious shoe purchasing and returning, MATLAB function writing, and fashion event hopping in the dead cold of New York City winter.

The basic screens are posted here. 

The primary feature of the app is a daily updating feed that shows the user a selection of shoes that fit them from best to worst based on time, expressed in hours. At the top of the feed are shoes that the user can wear all day/all night based on the fit calculated by the algorithm.

 
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High heels SUCK. So, I made an app.

UI/UX •  RESPONSIVE WEB  •  MOBILE  •  BRANDING • USER RESEARCH 

 

The Backstory

After that semester studying footwear design, I spent a few months working with a SF-based podiatrist who specialized in women's feet - namely, treating symptoms (bunions, cramped toes, etc.) caused by evil Louboutins,  Jimmy Choos, and stilettoed whathaveyous. She let me in on a little secret she'd found treating these women: due to the vaulted angle of high heel shoes, they shouldn't be sized to feet like any 'ol sneaker. Rather, they're based on the proportions of a person's foot.  That got my product design gears a turnin', and I recruited a few of my classmates to help me put together a computer-vision-based footwear sizing app that could use said proportions to match women to their ideal heels. After many months of laborious shoe purchasing and returning shoes, MATLAB function writing, and fashion event hopping in the dead cold of New York City winter, we put together an  app with a daily updating feed that shows the user a selection of shoes that would fit her best, organized on an hourly-scale, estimating how long she could  wear each shoe type before experiencing discomfort.  


iOS screenshots: V2

iOS screenshots: V1